MEET OUR
TEAM

Industry leading expertise in the fusion of online, offline and location.

Leadership team

Crossover is led by James Davies who has 25 years experience in location marketing including roles as Chief Strategy Officer UK & US at Out-of-Home agency Posterscope and UK Managing Director at mobile location platform, GroundTruth.

Having helped hundreds of brands create maximum value from both online and offline location opportunities, his industry expertise is unique and fuels his passion for creating connection points between these two aspects of our lives

James is known for his ability to combine creativity, innovation and data within the award-winning solutions that he has developed for clients.

At a leadership level he is supported by:

ROB McGLYNN
DIRECTOR OF PLANNING

Rob leads our planning function which encompasses campaign strategy, application of location-based datasets, project management and helping clients develop creative approaches that deliver maximum effectiveness

"We really care about making clients ecstatic, operating ethically, responsibly and transparently and creating a working culture where supportiveness and helping each other is the norm"

JAMES DAVIES
CROSSOVER FOUNDER

JEN WITT
DIRECTOR OF OPERATIONS

Jen has overarching responsibility for our proprietary technology and data products such as location budget optimizer, Hotspot. She also leads advertising operations and our advanced hyperlocal reporting capabilities.

60+
AWARDS

AVERAGE
EXPERIENCE

DIVERSE
EXPERITISE

1ST CLASS
PARTNERS

Our team has deep and diverse expertise spanning areas such as mobile marketing, innovation, out-of-home media, attribution, data, experiential, programmatic, paid social & search, strategic partnerships, project management and more.

This allows us to create integrated solutions that connect the online and physical worlds.